![]() If you answer yes to one or more of the above, it is a good sign that you have a milestone. Will achieving it measurably impact goals?ĭoes it matter to customers, the business, and the broader team? Here is a set of questions that can help you determine which milestones to choose:ĭoes product or project success (or a phase therein) depend on completion of this benchmark, event, or type of work? But if you are creating more detailed plans, your milestones can be more granular. ![]() A business roadmap that shows three to five years out might have half-year or annual milestones, but not monthly milestones.įor product and development teams, major releases would be an obvious choice for milestones - as they are the anchors for achieving product goals and initiatives. The overall timeline is an important consideration too. However, if you are presenting your strategic roadmap to the board of directors, your milestones would be higher-level markers of success - such as acquiring a certain number of new customers. For example, the teams working together on a specific project would need to be aware of cross-functional meetings and reviews. Think about identifying milestones in the context of the types of plans you are creating and who you are presenting your roadmap to. Meetings: Key meetings, such as a project kick-off, cross-functional launch meeting, or quarterly program planning.Įvery detail of your plan matters - but not everything is a milestone. ![]() Common examples are industry conferences, quarterly business reviews, and webinars. This could include features ready for a beta release or a marketing site launch.Įvents: Planned in-person or virtual occasions. Examples could be getting leadership to sign off on a budget, design, or direction.ĭeadlines: Due dates for important deliverables or dependencies. Below is a list of popular types:Īchievements: Representing something you must complete or accomplish to meet your goals - such as finishing a certain number of customer interviews or generating a number of conversions or trials.Īpprovals: Anything that requires executive or leadership buy-in. ![]() Depending on your plans and audience, there are a few different types of milestones you might choose to include on your roadmap. ![]()
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